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Margarida Rodrigues


Location: Portugal
Languages: English, Spanish, Portuguese
TN focus: Negotiation, Selling, Revenue Management


Executive VP – Best Experienced in FMCG roles
Organized Trade Sales
Lead POS execution
Channel/Customer Development


Leading and Coaching Teams
Negotiating in trade environments
Creative negotiation solutions



Margarida has 25 years of experience in FMCG market, both in retail and industry.

With a large experience at multinational environment, she has developed solid expertise in sales and negotiation and strong leadership and coaching competencies.

Margarida started her career at Auchan Group, where she performed different roles, both in operations and as a buyer, being accountable for the business plan, sales strategy development and national & international agreements negotiation with suppliers.

In 2001, she joined PepsiCo, having performed different roles - National Account Manager, Trade Marketing Manager and then Sales Director. 

Margarida currently coordinates a post-graduate course in Sales Management at IPAM University where she is also a guest lecturer in Negotiation.

Since March 2016, she operates as a Coach and People Development Consultant.